About

About - Kristi Wire | Wire Design Company

15+ years building brand and digital as one practiceI lead the strategy and do the design. That combination is genuinely rare.

I started Wire Design Company wanting to see you and your business succeed beyond what you thought was possible.

A great brand is functional first. It works across every format, holds up under pressure, and carries meaning that goes beyond how it looks. What looks like a brand problem is often a communication and systems problem. I connect unseen dots and build around what I find.

Work recognized by Fast Company, the Webby Awards, and LogoLounge.

Integrity

Curiousity

Courage

Hexagon green and blue

Values

Growth

Vision

Connection

Waldner farms award

LogoLounge 14

Internationally published logo design

Out of
30,000 Entries 60+ Countries
See Project
Award mojo sports app

Webby Awards

Best sports app on the internet Award

Out of
13,500 Entries 70+ Countries
See Project

Experience Across 30+ Industries

Prosper work thumbnail

Healthcare Wellness

Lets eduhake work thumbnail

Education Training

Speaking

Available for speaking and workshops on brand strategy, digital presence, and AI.
See Speaking Topics

Wire Design Company is based in Sioux Falls, South Dakota. Most client work happens virtually, and in-person sessions are available for local clients.


Yes, Wire Design Company partners with clients nationwide. Most of the work happens virtually through video calls, shared documents, and online collaboration tools. In-person sessions are available for clients in the Sioux Falls area, and I am open to travel for the right engagement.


Most brand people don't touch digital infrastructure. Most web people don't touch brand strategy. I do both, and I understand how they connect. That is genuinely rare. Every engagement is led by me directly, not handed off to a junior team or managed through an account rep. You get senior strategic attention at every stage.


The best fit is a visionary leader who invests when they trust the outcome. Someone who values quality, thinks long-term, and wants a partner accountable for results. If you're scaling, in transition, or know something could be working better, a brand and site audit is a clear place to start the conversation.